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Some entrepreneurs buy an
existing business rather than start from scratch. Since the business is
already a tangible entity, information that could affect your business
decisions already exists, such as the levels of sales, costs, profits,
among others.
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However, the process of buying
a business is not simple; in fact, it is almost similar to starting a
new venture. Buying a business requires the same thoroughness as
creating a business plan for starting a business. If you find a business
that matches your capabilities, and you think that it can create and
maintain customers, you need to do a thorough analysis to know its real
merits.
According to the book "The
McGraw-Hill 36-Hour Course on Entrepreneurship" by
James Halloran, here are some steps that you
should follow when buying a business:
1. Just as in the start of a
business plan, the
business for sale must match the personal and financial objectives
that you have written out. You should develop a "target business
profile", listing a set of specific criteria for what you expect.
You need to identify the amount that you are willing to invest, the
acceptable level of risk, the minimum expected return, and the time you
can devote to learning and managing the business.
2. Locate
business opportunities with the potential to grow and offer an
attractive return on investment.
You can find potential opportunities by reading classified
advertisements, discussing opportunities with business brokers, and
checking industry sources. Resist the temptation to buy the first
business that looks good; step back and look at it objectively.
3. Make an
appointment to see the business sellers or brokers
for an initial introduction to the opportunity(ies). They should provide
you with brief financial reports, history, price, and reason for sale.
This will allow you to know more about the business, how long it has
been for sale and the financing adjustments that needs to be made.
4. If you find the materials
presented adequate and the business to be sound, be
sure to request for additional meetings
to probe for more information. It is important to look at a business at
different angles.
5. Review
the facility closely
to determine how well it has been managed and maintained. For service
businesses, talk with the employees and even customers. Prepare a
checklist of information needed, which should include the
following:
-
A complete financial
accounting of operations, including all income tax returns and state
sales tax forms, for at least the past three years or from the
beginning of operations if not established that long. Listing
of all assets to be transferred to the new owner, including item
breakdown of all inventory as of the last accounting
period.
-
A statement as to any
legal action past or pending against the present
operation.
-
A copy of the business
lease or mortgage.
-
A list of all major
suppliers to the business to include names and addresses of those to
contact who are familiar with the operation.
6. Upon a satisfactory
personal examination of all information received the potential
buyer should then visit:
-
An accountant for further
interpretation of financial information.
-
The landlord or mortgage
holder to inquire about the transfer of the premise to a new owner.
In the case of a lease, the expiration date should be discussed and
if possible renegotiated to the intentions of the new owner. An
on-site review of the facility should be conducted to assure it is
in satisfactory condition.
-
The chamber of commerce
and other local assistance centers to discuss the future of the
market and the location.
-
Industry representatives
presently selling to the business to validate the sales reported and
an opinion as to the likelihood of future growth of the
business.
7. Request
permission from the seller
to allow you to spend time at the operation observing and surveying
customer satisfaction.
8.
Determine a fair price to offer for the business.
It should be noted, however, that there is no universally accepted
formula for determining business worth. Some of the approaches include
book value and capitalization-of-earnings approach. Before you present
your offer to the seller, determine what financing arrangements can be
made available through a lending institution or the seller. Present the
offer in writing to the seller. Normally, at this point, there will be
negotiation. The more information that you have collected and analyzed,
the more confident you will be in presenting your case. As the buyer,
you will have to use your best persuasion techniques to point out the
validity of the offer and the advantages to the seller of accepting the
offer. Be prepared to walk away if a major obstacle prevents you from
obtaining important objectives.
9. If an
agreement is reached contact an attorney to draw up a suitable sales
contract and research
state records for any liens against the property for failure to pay a
debt. You as buyer must go into the process with your accountant and a
lawyer experienced in business buy-outs. The contract should be
contingent upon examinations of all assets to validate what is
represented is true.
10. Before signing a
sales contract, the buyer
should be present when a final inventory count of assets,
including inventory, is taken.
SOURCE:
James
Halloran
, "The
McGraw-Hill 36-Hour Course on Entrepreneurship". (New York:
McGraw-Hill Inc, 1994), pp. 25-36
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