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In my audio program Book Yourself Solid, The 7 Keys To Getting
More Clients Than You Can Handle Even If You Hate Marketing And
Selling, I focus on the nitty gritty of what to do to get loads
of clients but the real key and what I try to deep into is what
you need to do for yourself to take action.
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I think there are only two reasons for most any business
problem:
- You don't know what to do
- You know what to do but you're not doing it
And, I also think that 90% of all business problems stem from
number two. When I say business problems I mean why we don t
achieve what we say we want to achieve or why we don t do what
we say we want to do.
So, of course, the next question you might ask is why don't
we do what we know how to do? And the answer is . we haven't
built up the self-confidence needed for the goal at hand.
Look learning is easy accumulating knowledge is easy. There
are lots of people who know what you need to know and are
willing to share the information with you. So, again why aren't
you doing what you say you want to do? Again, I say not enough
self-confidence.
We're born with high levels of confidence in certain areas
and not in others. And it's different for all of us. But we'll
need different levels of confidence depending on what we want to
do with our lives. It takes one level of confidence to give a
speech in front of 5 people and another level of confidence to
give a speech in front of 500 and again, another level of
confidence to speak in front of 5000. So, if you re not working
on developing your confidence and thinking bigger about who you
are and what you offer the world, you very well may not put
yourself in situations where you d have an opportunity to
present in front of 5000 people.
There are two very simple things I recommend to solve this
profoundly important problem:
- Learn in action
- Develop a self-confidence plan
First, learn in action.
Learning in action is the key to success when venturing into
uncharted territory. You can t wait to have all the answers. You
certainly don t want to go out in the world half-baked but you
don t need a Doctorate in marketing to create awareness for the
solutions that you provide or a Masters in public speaking to
give a speech.
This is a big problem for many people waiting until they are
sure that they have all the info they could possibly have about
how to do something before they'll try it. It s just not
effective and stems from a lack of self-confidence.
I feel that if you do nothing else as a personal and business
building strategy, work on building up your self confidence so
you'll be able to do everything that you say you want to do.
And second, develop a
self-confidence plan.
I do affirmations every day. In the morning when I wake up and
at night before I go to sleep. Well, actually, I only do them
Monday through Friday but that should cover you.
Read Napoleon Hill s inspirational classic Think and Grow
Rich for a plethora of affirmations that will help you build
your self-confidence.
And in closing don t forget to have a mad passionate love
affair with yourself. Love, embrace and believe in yourself. I
know how realistic it is to become wildly successful. You can
totally create an abundant, joyful and prosperous business life
if you re willing to do the work.
About the Author:
Michael Port is the President of Michael Port & Associates
LLC and is known as the guy to call when you re tired of
thinking small. To spend some more time with Michael and to
think bigger about who you are and what you offer the world go
to www.MichaelPort.com
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August 10, 2004
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