So you've made the decision to work at home. Congratulations -- You're about to join a modern movement of over 14 million that grows by about 500,000 every year.
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If you've done your homework, you probably have a good idea
of how much money you'll need to invest to get your business off
the ground. But business success does not come about through
money alone. There are other resources you need to consider:
Your time.
You may presently work an eight-hour day and commute a couple
of additional hours each way. If you applied this time to your
own home business, you would have 50 hours each week to devote
to your business. That should be enough -- right?
That depends... If your decision to work at home was spurred
by a desire to have a more balanced family life, you need to
take a long hard look at how those hours will really be spent.
Just as your create a budget for your finances, you need to
budget your time.
Here's a hypothetical look at the schedule of a
"typical" work at home parent:
|
7:00 - 9:00
|
Get up, get kids up, make breakfasts and
lunches, get kids ready for school
|
2 hours
|
| 9:00 -10:00
|
Drive kids to school, return home
|
1 hour
|
| 10:00 -2:30
|
Kids in school; time to work
|
4 hours
|
| 2:30 - 3:30
|
Pick kids up, run errands, return
|
1.5 hours
|
| 3:30 - 6:00
|
Family time; may include running kids
to lessons and other activities
|
2.5 hours
|
| 6:00 - 8:00
|
Prepare dinner, sit down to eat, clean
up, put youngest kids to bed
|
2 hours
|
| 8:00 -11:00
|
Time with older kids/spouse
|
3 hours
|
| 11:00 -7:00
|
Sleep
|
8 hours
|
|
|
|
|
TOTAL
|
: 24 hours
|
Of course, your own needs may be different. You may only have
one child with few after-school activities, or older kids who
get to school on their own. Your child may not yet go to school,
which would change this schedule significantly. The point is
that you do have to plan for when you will work.
Using the hypothetical schedule above, we've allotted four
hours per day -- or 20 hours from Monday to Friday -- to work.
Depending on the type of business you launch, that may be
enough. Then again, take another look at this schedule: There's
no time allotted for lunch. Even if you tend to eat at your
desk, you need to make time for breaks, let's say 1/2 hour per
day. Do you exercise? We'll add another 30 minutes daily for
that. What about housework? Even with kids who are old enough to
help, you'll probably want to spend some time keeping your home
in order. Let's give that another hour per day and we promise
not to look under your bed for dust bunnies. And don't forget to
take some time for yourself; one hour a week for a manicure or
lunch with a friend. You need to figure in these items too.
Your 20-hour work week is now down to 10 hours a week. Is
that enough?
Most home businesses are one-person shops. That means that
you alone will probably be responsible for performing the
following weekly tasks:
- Correspondence: Email and letters: 5 hours
- Telephone:
Sales calls, inquiries, customer service 5 hours
- Filing and
other organizational tasks 1 hour
- Fulfillment: Shipping and
delivering product 2 hours
- Inventory Management: Tracking and
ordering product 2 hours
- Bookkeeping 1 hour
- Promotion and
Marketing 5 hours
- Website maintenance 1 hour ________ TOTAL:
22 hours
Again, this is just a general estimate of how much time a
"typical" home business person may need to spend on
various tasks each week. Depending upon the type of business you
choose and your work habits, your actual time spent will be very
different... and it is likely to change depending upon sales,
season, marketing effectiveness, etc.
Still, our hypothetical, "typical" work at home
parent now needs to get creative with her time. Many
ParentPreneurs make up their time deficit by getting less than
eight hours of sleep per night. They might take work along to do
while their son is in karate class, or return phone calls from a
parked car while a daughter is in soccer practice.
Others hire help -- a housecleaner to get those dust bunnies,
a teenager to watch the preschooler a couple of afternoons a
week, a menu plan that includes ordering in every Wednesday. You
might want to employ a virtual assistant to help with your
correspondence, or a specialist to handle your marketing. Of
course, these things cost money, which brings us back to your
other budget (the financial one).
The decision to work at home may be the best one you've ever
made for you and your family. Allocate your time realistically
and you can achieve both your goals: Success as a businessperson
*and* a parent.