Ignorance may be bliss, but it was never the road to wealth and well being. It was never the answer to society's problems. And never, ever the path to success. Education is the key to moving toward your goals. It doesn't have to mean a formal education at a University. Even those lucky ones with diplomas in hand understand that real success means staying in the learning curve. Being teachable.
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Powerful people across the globe agree that to stay on the
cutting edge you must take time to learn and grow within your
industry. Brian Tracey, the great motivational speaker, suggests
taking one hour a day to read a book, a trade magazine, or a
newsletter that will teach you something new in your field.
Interestingly enough, this is the one area many entrepreneurs
feel they don't have time. Too many things to do for a one man
show. But just like exercise keeps your body in top form,
learning keeps you ahead of your competition. How can you stay
ahead if you don't stay informed?
So devote an hour to your future with a little education to
keep you at the top of your field. Here are a few things you can
do:
1. Subscribe to online newsletters that educate. Many quality
newsletters online are rich in information and keep you up to
date weekly. Pick a few to read on a regular basis. Resist the
temptation to subscribe to everything in your field. This can
become overwhelming and the newsletters usually end out being
filed into a folder never to be read again. Learning to
recognize that you are indeed a busy entrepreneur will help you
to be selective. There are hundreds of ezine directories online
from which to learn about the best newsletters.
2. Order E-books from the leaders online.
Many of the top
leaders online that would charge thousands of dollars for
consultations also offer E-books that range in price from $30 to
$100. This is the best of the best information from great minds
that have valuable resources to share with you. Just make sure
that the E-books are indeed written by people in the know.
3. Buy a book a month from your favorite bookstore.
One
informative, educational book a month is twelve months of
education that will serve you well. Set goals to read during
your one hour a day and to apply a principle a week. This one
little technique will expand your business one hundred fold!
4. Listen while you work. Audio tapes can be the single best
learning device for busy entrepreneurs. Just plug the tape in
while your driving, cooking dinner, or doing mundane business
chores that don't really take your brain to accomplish. This is
like doubling up your time. Audio tapes are available on almost
any subject and many books are converted to audio tapes for easy
learning where ever you happen to be.
Set goals for your education so that you are always moving
forward and ahead of the competition. Take the time to learn
about new products and services that you might add to your
selection of current offerings. This strengthens you in the
market place. If all else fails, study your competition. They
can often be the best teachers and motivators!
