Networking and Word of Mouth

Some of the most effective, yet free, forms of marketing are networking and word of mouth marketing. Both unpaid forms of promotion, networking and word of mouth marketing are very credible marketing strategies and depends on the relationships you’ve built with existing customers, colleagues, community and other stakeholders in your business.

Word-of-mouth is a very powerful marketing tool that every entrepreneur must use. It is low-cost, requires very little budget, and works even without us knowing about it. It is an inertia that works for our business.

Networking is one of the most crucial skills any start-up entrepreneur must have. It is an effective and inexpensive way to grow your business by meeting the key people who could become your clients, suppliers and support systems.

Learn how to effectively use networking and word-of-mouth marketing strategies to grow your small or home-based business.

Networking Scares You? 7 Networking Tips for Entrepreneurs

March 5, 2016 | By | Reply More
Networking Scares You? 7 Networking Tips for Entrepreneurs

Remember when you would play Connect the Dots when you were small? That is what networking is like – meeting one person leads to another and another and eventually, a new client. Do you hate networking in order to market yourself? I’ve been in sales and I am an extrovert and I still get nervous […]

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A Seven-Step Model for Marketing Professional Services

February 22, 2016 | By | Reply More
A Seven-Step Model for Marketing Professional Services

How does a prospect actually becomes a client? How do you get an appointment with a prospect? Learn 7-step model on how to market your professional services

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Why You Should Know Your Own Clients

March 5, 2015 | By | Reply More
Why You Should Know Your Own Clients

One very overlooked arena of networking is that of your existing client base. Learn why you should know and network with your own clients.

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How to Make the Most of Industry Events, Trade Shows and Conferences

December 26, 2014 | By | Reply More
How to Make the Most of Industry Events, Trade Shows and Conferences

As an entrepreneur, attending industry events and conferences is part of getting the word out about your business. Learn how to make the most of these events

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5 Biggest Business Networking Mistakes – and How to Avoid Them

November 4, 2014 | By | 1 Reply More
5 Biggest Business Networking Mistakes – and How to Avoid Them

Are you networking to grow your business? Are you constantly looking for prospects? Learn 5 biggest mistakes in business networking and how to avoid them

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Are You Reaching the Influencers?

July 8, 2014 | By | Reply More
Are You Reaching the Influencers?

You’ve heard of the power of viral marketing. But do you know that you can achieve exponential multiplier effect if you tap the group known in your niche as the “e-fluentials” or influencers?

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Effective Word of Mouth Strategies for Your Business

November 28, 2013 | By | Reply More
Effective Word of Mouth Strategies for Your Business

Many small and home-based entrepreneurs fail to utilize word-of-mouth marketing driven programs for their businesses. They either do not know how powerful word-of-mouth marketing is, or is not aware how it can improve sales and the bottom line. Others simply do not know what these techniques are, and how easy they are to implement. According […]

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How to Build Word of Mouth for Your Business

November 28, 2013 | By | Reply More
How to Build Word of Mouth for Your Business

Your goal as the business owner is to get people to talk often, favorably and in the right way about your products. Learn some of the ways you can spur the buzz about your business and build solid word of mouth.

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5 Stumbling Blocks to Successful Networking and How to Overcome Them

August 18, 2013 | By | Reply More
5 Stumbling Blocks to Successful Networking and How to Overcome Them

The ability to connect with people is essential to success in any business. Networking events present opportunities to interact with others and to develop profitable relationships. Learn 5 stumbling blocks to successful networking.

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How to Turn “Socializing” into “Networking”

July 27, 2013 | By | Reply More
How to Turn “Socializing” into “Networking”

Most professionals confuse socializing with networking. There’s nothing wrong with socializing, but it’s not efficient. Know how to transform socializing into networking and achieve long-term business success.

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What is Relationship Networking?

July 23, 2013 | By | Reply More
What is Relationship Networking?

Relationship networking is simply the art of meeting people and benefiting from those relationships. Learn how you can benefit from relationship networking.

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Follow the Rules of Dating to Get More Clients from Networking

July 18, 2013 | By | Reply More
Follow the Rules of Dating to Get More Clients from Networking

As a business owner, chances are you attend a lot of networking events. Learn how to get more clients from networking by following the rules of dating.

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