How to Fix a Website Suffering from Weak Social Engagement

September 9, 2014 | By | Reply More

weak social engagement

Is social engagement on your website non-existent? Are the social elements of your website fumbling and fighting for breath? No one is actively participating or commenting on your articles, and no one is sharing your content. You are unsure what you can do to change that and breathe life in the social aspects of your website.

How to Revive a Dead Social Website

Do not worry. With a little planning, perseverance and the appropriate frame of mind, you can revive a dead social website. Below are 7 clear steps to revive a dead social website and make it a success again.

1. Do a Methodical Overhaul

Do every one of your internal links work? Is everything pointing where you would like it to point? Are your advertising and marketing tactics working to drive traffic to your site and social functions and elements? This procedure should be accomplished attentively and carefully with attention to detail.

Even one or two broken links can mean the difference in hundreds of site visitors. If you wish to revive a dead social website this is the first thing you need to check thoroughlyIf you don’t have the time or the inclination to check each page of your web site and verify your links are working and if you don’t wish to inspect all of your advertising and marketing efforts to make sure your links are working, then outsource it to a virtual administrator who pays careful attention to detail and proceed to # 2.

2. Participate in Appropriate Forums

Get active in forums which are connected with your particular niche market. Begin networking with others in your niche. Drive traffic to your site and interact with people on your site also. Be personable when you are making contacts on forums. Develop a profile, attempt to take part in conversations and be sure to put a link in your signature to bring traffic.

3. Get Active on Social Networking Sites

Much like you would take part in applicable industry forums, do the exact same thing with social networking sites. Be sure to place a link to your website every now and then in your posts. The more active you are and the more valuable others see your contributions, the more likely they are to visit your site and engage with you on your website.




Send out invitations virtually and by word of mouth. If you wish to obtain more action and life on your social website, then compel folks to drop in. You can lure them with special offers, contests or sweepstakes, just be sure you follow up once they’re at your web site.

5. Get Blog Happy

Blog all about it. Start causing positive controversy on your site. Blog about serious subjects. Incite a heated discussion. Post beneficial content that folks will link back to. Be sure to guest blog also, and include a link back to your social site.

6. Give

Increase the offerings. Usually all it takes is a little incentive to get folks encouraged again. If your social website is gulping for air, put some vitality in it by supplying a few fantastic freebies or a fresh and new feature that will provide more life to the website.

7. Be Consistent In Everything You Undertake

Be consistent about getting involved and keeping the dialog going. Social websites die a slow death when individuals stop talking to one another. Many people may still drop by the site; yet, if they’re solely reading and not engaging with others then the silence is quite deadening and little by little the traffic to your site will trickle away.

Give them a little something to be enthused about. Give them something to talk about by getting involved and keeping the interaction ball rolling. Little by little the discussions will pick up and you ‘ll have a social website that no longer requires CPR or life support.

 

 
Adam Bauthues would like to invite you to visit his brand building strategies success blog, The Project Marketer! To learn even more about building a bestselling brand, please visit http://www.ProjectMarketer.com

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How to Fix a Website Suffering from Weak Social Engagement
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Are the social elements of your website fumbling and fighting for breath? No one is actively participating or commenting on your articles, and no one is sharing your content. Here are 7 clear steps to revive a dead social website and make it a success again.
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Category: Web Marketing Basics

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