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A.
Dear Winnie,
If you don't see any of these ideas being done in your place, why don't you
try and introduce it. If you have a store, look for some nice looking baskets.
Put attractive cellophane or colored paper and fill it with the fruits that
you wish to sell in a basket. Try to make one or two or three different sizes
and maybe different shapes. You may also vary the variety of the fruits you
place in them, Then display them. In due time that will attract buyers -
definitely. More and more people buy fruit gift baskets for friends and
relatives for special occasions.
If you will be doing this out of your home or as an experimental
undertaking, you can make some baskets as I mentioned above and take pictures
of them. Use these pictures as a brochure. Show them your friends while
telling them you can make one for them if they need one. Offer the, special
prices. Then spread your business cards. If you can have one with a picture of
your fruit basket, so much the better.
Then get the feel of it. If the business pushes through, contact a major
fruit dealer in the market and get their support for giving you supplies and
special prices too. Maybe you can arrange something like, you will get fruits
exclusively from them in exchange for special prices. This way, you don't have
to carry inventory.
Be careful though. Your idea can easily be copied by the fruit vendors
themselves.
The idea is that many people don't give fruits as gifts because they don't
have time to prepare them in nice looking baskets. Take the example of flowers
-- people send out flowers because they know that these flowers are well
arranged when delivered. You can do the same with fruits.
Good luck!
About
the PowerHomeBiz.com Guide:
Nach Maravilla is
the Publisher of Power Homebiz Guides. He has over thirty years
experience in sales and marketing of various products, which
covered as he jokingly describes, "from toothpicks to
airplanes" He also had extensive experience in
International trading and he always excelled in special promotional
ideas for retail outlets.
The opinions expressed in this column are
those of the author, not of PowerHomeBiz.com.
Users
should not treat the Guide's response as legal, accounting, or
professional advice as all answers are intended to be general in
nature. Such advice can only be properly given by qualified
professionals who are fully aware of a user's specific geographical areas or circumstances, such
as
an attorney or accountant.
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