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A. Dear Annette,
You have a good business idea. The hospital provides a rich market for your
planned products of baby items and gifts. Parents of newborn babies,
well-wishers and visitors, and relatives of sick children wanting a practical
gift to give would find your kiosk "heaven sent."
However, hospitals are not a natural commercial venue. Your best course of
action is to go and see the Hospital Administration and inquire if they would
allow you to open your kiosk in their premises. Some hospitals may totally ban
any commercial space on their properties, but some have gift and florist shops
within the compound. If the hospital you are interested in already has some
commercial store within the vicinity, then you stand a strong chance of
getting a deal with them.
Non-profit organizations are not allowed to conduct business for profit.
Hence, they may not be allowed to earn from renting their spaces. However,
non-profits are allowed to accept donations. One idea is to propose to them a
share of your profits as a "donation" should they allow you to
operate a kiosk. This will "sweeten the deal" for them -- they get
additional revenue source from your store.
It is important that you reach the right person to contact. Of course,
non-profit organizations have many people involved so it may take you some
effort to get to the right person to talk to and present your plan. But it is
crucial to reach the decision maker (who is the person likely to approve these
kinds of decisions?). Many proposed partnerships and alliances die because the
proponent failed to reach the right person. This is the first part of your
work, together with presenting a very convincing plan why they should allow
you to operate a store in the hospital
Good Luck !
About
the PowerHomeBiz.com Guide:
Nach Maravilla is
the Publisher of Power Homebiz Guides. He has over thirty years
experience in sales and marketing of various products, which
covered as he jokingly describes, "from toothpicks to
airplanes" He also had extensive experience in
International trading and he always excelled in special promotional
ideas for retail outlets.
The opinions expressed in this column are
those of the author, not of PowerHomeBiz.com.
Users
should not treat the Guide's response as legal, accounting, or
professional advice as all answers are intended to be general in
nature. Such advice can only be properly given by qualified
professionals who are fully aware of a user's specific geographical areas or circumstances, such
as
an attorney or accountant.
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