How I Created an Effective Web Site for Under $100

Can you create a website for under $100? Of course you can! I did it, and so can you!
Is it easy? Maybe yes, maybe no. A person knowledgeable of HTML and CSS can whip out a website very easily for a low price. For someone with little to no skills, then it all depends on [...]

Starting a Website: Build a Broad Authority or Niche Site?

Someone posted a very interesting question in Yahoo Answers: when you start a website, should you build a broad authority site, or a smaller niche site? The asker wants to know the impact of the size of the website in terms of search engine optimization as well as potential revenues.
Personally, I would go for a [...]

What Should be the Topic of Your Website?

I meet a lot of folks who want to start their own websites, but are stumped with the very basic question: “What should be the topic of my website?”
The topic and focus of your website is a result of a number of factors:

What is your objective for creating the website? A website for personal expression [...]

43 Website Features of Top Online Retailers

Ever wonder what sets big businesses apart from small businesses? Of course they have the resources, and with it they can get the best talents and top-of-the-line technology to outsell othe retailers and develop features that can only turn a small business green with envy.
Take a look for example at online businesses. Beyond their sleek [...]

How to Engage Online Customers

You often hear of the advice that you need to “engage your customers.” Engaged customers are more loyal, and more likely to recommend you to others.

But how exactly do you “engage the customer,” especially online where you don’t get a chance to personally talk to the customer and present your products unlike traditional retailing?

Get out [...]

5 Steps to Optimizing Your Website

One asker at Yahoo Answers raised the question of why her website was not getting any traffic. The site has been live for several months, but it is nowhere to be found in the search engines. Being a newbie who knows nothing about designing and creating a web site, she spent her meager resources to [...]