Buying a Franchise During a Recession

When times are tough, buying into a franchise may be a good option. While many businesses are suffering from the economic downturn, some franchises are performing well during these tough economic times. Here are some reasons why buying a franchise during a recession may be a good move.

Starting a Bakery: Success in the Niche Food Business

We often hear of small businesses deathly scared when big boys – particularly Wal-mart – come to town. And they have every reason to be: big businesses have deeper pockets, offer wider goods selection, and have tighter relationships with suppliers that allow them to give deep discounted prices.
So it is very refreshing to see a [...]

Pros and Cons of Franchising

The former basketball superstar turned mega-entrepreneur Earvin “Magic” Johnson is a firm believer of franchising. In fact, he runs various franchises from Burger King to Starbucks. Yes, Starbucks — where the franchising option is closed to mere mortals but open to someone like Magic (Magic Johnson is its only partner, actually)
In his book “32 Ways [...]

How to Estimate the Potential Advertising Revenues of Your Website

When starting a new website, it is good to have an idea of the potential income you can get from the website (well, if you’re going to invite investors you actually need financial projections when writing a business plan).
But how can you estimate how much income you can get, especially for an advertising-based website? What [...]