February 11, 2012

6 Essential Tips For Great Email Drip Campaigns

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Maintaining a relationship with all of your subscribers can be a daunting task. Drip email marketing campaigns offer a solution to help tackle the challenges of small businesses that utilize email in their marketing efforts. Learn 6 essential tips for great email drip campaigns.

How to Use Twitter for Your Small Business

Kathi Browne, Taking on Twitter book author

For small businesses with no marketing budget, the free microblogging site Twitter can be a powerful means of reaching customers and getting the word out. Learn how your small business can use Twitter.

What to Say on Twitter, Facebook and Other Social Media Sites?

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This entry is part 8 of 8 in the series Social Media Marketing Tips

When it comes to social media, one of the first questions asked by home business entrepreneurs is: “What will I say on Twitter or Facebook? How will I use these social media sites?” Hint: it’s not conversations, but quality content.

Email Marketing ROI For Small Business

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Online Marketing, especially email marketing, will increase a Small Business’ bottom line more than by traditional means. Learn why you need to use email marketing and how you can measure its return on investment (ROI)

Online Marketing and Reputation Management: Why it is Important

Business people

With social media and blogging platforms, real time, in-the-moment commentary about companies and individuals is now possible. When negative commentaries are posted under a person’s name or brand’s name — this information can linger online and cause loss of income, distrust, lack of respect and unexpected challenges. Learn about the importance of reputation management in the age of online marketing and social media.

The Five Key Components of Web 3.0 Marketing

Business team

Web 3.0 marketing describes the next wave that is already taking place and is the shift from Web 2.0. The key driving factors to Web 3.0 marketing include browsing habits, browsing methods, more intelligent information, the experience we’re looking for, and the openness of the Web. Learn the 5 key components of Web 3.0 marketing

What Social Media Isn’t

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Social media is a big, complex subject and the best way to understand social media is to start by talking about what social media is not. Look at the old world of traditional marketing.

10 Tips to Optimize Your Facebook Page

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Social marketing involves a lot more than just signing up and pasting up your page. You need to maximize your page’s effectiveness and keep it fresh, updated and alive. Below are 10 things you can do to optimize your Facebook page to make sure your business is getting the maximum benefits.

10 Article Writing Mistakes

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Are you unknowingly writing articles that simply annoy your readers? If you are making the 10 article writing mistakes below, then I’m sorry to tell you – but “YES!” you are.
Here are 10 ways to make sure your article readers do NOT become prospects and customers.

Small Business Guide to Twitter

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This entry is part 6 of 8 in the series Social Media Marketing Tips

Businesses can use Twitter as a marketing tool in a variety of ways. Many business owners struggle with social media as a marketing medium. Learn how to use Twitter effectively.

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