PowerHomeBiz.com was recently featured in the blog of the search-targeted advertising network Chitika in the post entitled “Mega Unit gives 450% revenue increase to PowerHomeBiz.com”. The post detailed how using one of Chitika’s new (and big!) ad formats significantly increased our revenues. Aside from the Chitika experience, here are some lessons we’ve learned from earning through advertising in our 10 years on the Web:
Follow @powerhomebizIncrease Ad Revenues by Making Web Metrics Public
December 6, 2007 By Leave a Comment
I stumbled across PowerHomeBiz.com’s profile in the new online measurement site Quantcast.com According to Quantcast, our site “reaches approximately 91.4K U.S. visitors per month. The site attracts a more affluent, younger, slightly female slanted audience.” As of March 2011, Quantcast ranks PowerHomeBiz.com 20,350 in the U.S. (since we’ve not put in the Quantcast code in [...]
Follow @powerhomebizImportance of Traffic in Earning Advertising Revenues
September 8, 2007 By 2 Comments
There’s an interesting question asked on Yahoo Answers on whether there exists a tool or chart to tell how much a site will earn from advertising given its traffic levels. There’s none that I know of — and with good reason. While traffic is one of the factors that can help a website earn from [...]
Follow @powerhomebizHow to Succeed as an Online Publisher
August 8, 2007 By 2 Comments
Someone gave this advice over at Webmasterworld’s Adsense forum, which I think is so true and needs to be taken to heart by every small business online publisher: The trick to being a successful publisher site is to keep your costs as low as possible without sacrificing quality to get the best ROI. Seems like [...]
Follow @powerhomebizEarning Money While Using Premium Content
May 30, 2007 By Leave a Comment
I wrote about Mochila as one of the places where you can earn money through syndication of your articles Mochila has another product that allows you to use content from their member publishers such as Associated Press, Woman’s Day, American Profile, among others — and then earn money from it. The product is called AdMatch, [...]
Follow @powerhomebizHow to Start a Travel Website Successfully
June 10, 2006 By Leave a Comment
A couple of years back, I interviewed Durant Imboden, the owner of EuropeforVisitors.com named one of Forbes Magazine Best of the Web for the travel business. Travel is a very competitive area on the Web, and Durant offers tips on how to succeed in this market segment Here are some things you need to consider [...]
Follow @powerhomebizHow to Attract Advertisers to Your Web Site
April 24, 2006 By 1 Comment
Advertising is one of the easiest ways to earn money on the Web. You don’t have inventory to worry about, no shipping and fulfillment problems, and there is minimal credit card fraud risk (though believe me, there are scammers who use stolen credit cards to pay to advertise their website). To earn from advertising, you [...]
Follow @powerhomebizChitika: New Way of Monetizing Web Pages
October 25, 2005 By 1 Comment
If you are looking for ways to further monetize your webpages and earn advertising dollars, you may want to consider Chitika. The Chitika’s eMinimalls (“Interactive and Intelligent Product Merchandising Service”) program shows in real time the top products suited for your webpage and displays key product information as well as comparison shopping. Publishers get paid for [...]
Follow @powerhomebizContextual Advertising Providing Revenue Boost to Small Internet Entrepreneurs
January 23, 2005 By Leave a Comment
For many small and home-based entrepreneurs, advertising is an important component of their business models. This is particularly true for content, editorial and information-type websites. In the late 90s when phenomenon of dot-coms were at their peak, banner advertising was all the rage. Many small website owners saw tremendous earning windfalls simply by putting up [...]
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