January 27, 2012

What are You Thankful For?

Aileen Siroy

Tomorrow is Thanksgiving Day, and a time to reflect on everything that we’re thankful for. I am most definitely thankful for meeting a lot of wonderful entrepreneurs and business owners, particularly those who have shared their stories with our online publications. Their selflessness and willingness to share their experiences in starting and running a business, and lessons they’ve learned along the way, gave us all the inspiration and motivation we need.

Marketing Works Better When it Supports the Sales Process Directly

discussing office

There is a strange but all too common phenomenon in corporate America –– the marketing department and the sales department are at odds with one another. They don’t like each other. They don’t talk to each other. And they certainly don’t listen to each other.

Five Strategies for Business Growth in a World of Customer Networks

proud owner of stationery shop

In a world awash in digital technologies, customers have changed. From our smartphones to our social networks, today’s digital tools link all of us in a web of constant interaction that is changing our relationships to each other, and to organizations of all kinds. To thrive in our digital age, businesses need to re-imagine their customers not as a mass of isolated individual actors, but as customer networks.

Working on the Go: Importance of Having the Right Computer System

woman outdoor laptop

Working at a home business doesn’t always mean that you have to stay and work inside your home. Find a computer system that works best for your needs and can address your need for mobility. You have a number of options that you can choose from.

Earning from Inline Text Advertising: Review of Kontera

Kontera in text advertising network

If you have an information-based website or blog and you would like to earn more from online advertising, check out Kontera. Read this review of Kontera, the leading provider of contextual inline text advertising, including the advantages and disadvantages of using this type of online advertising.

Factors to Consider While Selecting Your Outsourcing Vendor: Synchronization

Successful negotiations

Learn the key factors that you need when selecting your outsourcing vendor. The outsourcing vendor is an important partner for the success of your business, and the second of these factors is synchronization.

Factors to Consider While Selecting Your Outsourcing Vendor: Service Continuity

Successful negotiations

Learn the key factors that you need when selecting your outsourcing vendor. The outsourcing vendor is an important partner for the success of your business, and the second of these factors is service continuity.

Factors to Consider While Selecting Your Outsourcing Vendor

Successful negotiations

Learn the key factors that you need when selecting your outsourcing vendor. The outsourcing vendor is an important partner for the success of your business, and the first of these factors is flexibility.

Focus on a Niche

Couple working at home

Start with a niche, and then move to dominate. When you start in business, your goal should be to become the best provider of that product or service. Your strategies should be focused towards getting customers to buy your products — and come back again and again while spreading the word out about your business.

8 Ways Starting a Business Can Affect Marriage and the Family

family conflict

Starting a business, in some instances, can be bad for families and relationships. When a family member (say a husband) starts a business, the whole family can be affected — and not always for the better. Here are some risks starting a business can bring to families and marriages:

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