February 8, 2012

Should You Offer Additional Services?

Whether you are a lawn care contractor or a resume writer, one of the pressing questions you will be faced is whether you need to offer more services than what you currently provide. Offering additional services has its advantages and disadvantages. Add-on services can increase your revenue stream and add to your bottomline. By widening [...]

How to Get PR for Your Business — Without a Publicity PR Company

If you’ve been wanting to get as much press as you can for your business without busting your bank by hiring a public relations firm, read Jason Calacanis of Silicon Alley Insider’s 10 tips on how to get PR for your startup. His tips, though, are not for the faint of heart or the introverts [...]

How to Become a Sales Superstar

Voss Graham of Lawn and Landscape Magazine wrote a great article on how to become a sales superstar. To become a sales superstar, you need to master 10 critical decision making areas that create sales success, as follows: 1. Sales superstars are always learning – learning in-depth about their customers; reading about selling, business trends [...]

10 Reasons Why Online Retail Entrepreneurs Succeed — and Fail

The book “How to Start a Home-Based Online Retail Business” by Jeremy Shepherd is one of my favorite startup guide for starting an ecommerce business. The author writes from the perspective of someone who will run the business from a small office tucked in the kitchen with the inventory located in a spare room or [...]

The Challenges of Work at Home Moms

Balancing family and business for work at home moms is never easy. Here’s what Nicole Simons, founder of Fortunuts.com, says about her own experience in work-life balance.

Increasing Your Product Mix: How to Decide

Someone asked a question during lunch today: “Do you have any ideas what else should I sell?” This young lady just started an online store selling hair extensions and bags, and she has been thinking of expanding her product line. But she has no idea what else she could offer on her new website. She [...]

Starting a Business and the Fear of Failure

One of the most common reasons why many would be entrepreneurs hesitate to start a business is the fear of failure. What if the business fails? It’s a scary thought, especially if you’ve given up a lot in order to jumpstart the business. The key is to prepare and have a plan of action.

Common Myths of Starting a Business

Many want to start a business, but find that actually starting one is not easy. Some are scared of venturing on their own, while others doubt whether they have the ability to run a business. A new book entitled “What’s Stopping You? Shatter the 9 Most Common Myths Keeping You from Starting Your Own Business” [...]

Buy an Established Website vs. Start a New Website from Scratch

Here’s an interesting question: Which is a better path to getting into internet marketing: buy a small, established website that has a monthly cash flow or start from scratch and learn-as-you-go? In my view, the established site has the advantage of being already set up. The site has been in existence so there must be [...]

Data and Statistics on Small Businesses

Here are some interesting statistics on small and home-based businesses: Home-based businesses constitute 53% of all small businesses. 99.7% of firms that have employees are small businesses. Small businesses employ over half of the more than 145 million American workers. Source: Testimony of The Honorable Thomas M. Sullivan, Chief Counsel for Advocacy, U.S. Small Business [...]

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