Whether you are thinking of starting a new business, buying an existing business or a franchise, it is important to understand the customer base of the business. The most successful businesses are those who know and deeply understand their customers; afterall, the goal of every business is to get and keep customers. Here are some [...]
Follow @powerhomebizHiring Family and Friends in Your Small Business
When you have a small business, should you hire your family or friends? Here are some pros and cons to consider: Pros: You know them; and they know you so the getting-to-know learning curve is non existent You trust them You know what they can do and their area of expertise They know how important [...]
Follow @powerhomebizNewspaper Interview on Business.gov’s License Search
My comments on the post I wrote on “Business License Search Engine” was featured in an article today in the Long Island Business News. The article “SBA site leans on links, search engine” discussed this new search feature at Business.gov where users can find out the business license regulations of counties and states. More interestingly, [...]
Follow @powerhomebizTrait of a Successful Entrepreneur: Knowing When to Listen and Get Help
I just wrote in the Learning from Big Boys blog that one of the characteristics of PepsiCo’s CEO Indra Nooyi is that she is not afraid to get help when she needs it. When named as the CEO, she went straight to her competitor for the job and ask him to stay and help her [...]
Follow @powerhomebizBusiness License Search Engine
The government website Business.gov http://www.business.gov/ has created a new search capability that will allow you to search for the business license needed to start a business at the state and county/city level. This new search feature is very much needed. A lot of small and home-based entrepreneurs know that they have to fulfill some regulatory [...]
Follow @powerhomebizResources to Help Sell Your Business
If you are planning to sell your business, one of the key questions you’ll ask is: “How do I find buyers?” One way is to use the Internet and list your business in sites that brings business buyers and sellers together. Watch out, though, as many sites are sketchy at best. The most effective and [...]
Follow @powerhomebizBusiness Idea: Website Analysis and Reviews
Website owners are always faced with challenges, such as: Why can’t I get traffic to my site? Why are my sales so poor? Why are my sales poor when I have lots of traffic coming to my site? Why are my advertising revenue so low? If you have extensive knowledge about how the Web works, [...]
Follow @powerhomebizHow Great is Your Product?
Ryan Allis, CEO of the marketing and online communications firm iContact Corp., in his book “Zero to One Million: How I Built a Company to 1 Million in Sales … And How You Can Do” has a great section on what makes a product great. According to Allis, the perfect product has the following attributes: [...]
Follow @powerhomebizThe Best and Inexpensive Way to Get Top Search Engine Rankings
One question frequently asked by many small and home-based online entrepreneurs is: how will I get my website to rank well in the search engines — without spending a fortune? Many make the mistake of thinking that there’s a magic software to get to the top of the search engine rankings. Or that there’s an [...]
Follow @powerhomebizQuestions to Ask When Selling a Business
Nothing is forever; even your business. There may come a time when you want out, and one way is to sell the business. Selling a business is not easy, and you need a lot of preparation and even assistance. When thinking of selling a business, here are some questions to ask yourself: Why are you [...]
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