Audience Demographics

Below is the audience demographics of PowerHomeBiz.com:

Age Groups

  • Under 18 – ( 2%)
  • 18-24 – ( 12%)
  • 25-34 – ( 24%)
  • 35-44 – ( 26%)
  • 45-54 – ( 17%)
  • 55-64 – ( 14%)
  • 65-74 – ( 5%)

Total Household Income

  • $100k+ – ( 21%)
  • $75k – $99.9k – ( 24%)
  • $50k – $74.9k – ( 17%)
  • $35k – $49.9k – ( 14%)
  • $20k – $34.9k – ( 14%)
  • Under $20k – ( 7%)
  • N/A – ( 3%)

Time Spent on Internet in a Typical Week

  • 20+ hrs. – ( 66%)
  • 11-20 hrs. – ( 12%)
  • 6-10 hrs. – ( 16%)
  • 3-5 hrs. – ( 4%)
  • 1-2 hrs. – ( 2%)
  • Less than 1 hr. – ( 0%)

Reason for Visiting PowerHomeBiz.com

  • To learn how to start a business – ( 30%)
  • To answer particular business problem. – ( 16%)
  • To research business opportunity – ( 21%)
  • To learn about tools and solutions. – ( 27%)
  • Others – ( 6%)

Business Stage

  • Still Thinking About It – ( 48%)
  • Start-up (Less than 1 year) – ( 30%)
  • Fully operating (1-5 years) – ( 12%)
  • Well-established/Matured (more than 5 years) – ( 9%)
  • Gone/Sold the business – ( 1%)

Audience Gender

  • Male – ( 50%)
  • Female – ( 50%)

Family Status

  • Single – ( 24%)
  • Married, no children – ( 7%)
  • Married, with children – ( 56%)
  • Divorced – ( 12%)
  • Widowed – ( 1%)

Level of Education

  • Post Grad Degree – ( 28%)
  • Post Grad Work – ( 12%)
  • College Grad – ( 38%)
  • Some College – ( 10%)
  • High School Grad – ( 10%)
  • Some HS – ( 2%)

Occupation

  • Senior Management – ( 16%)
  • Other Management – ( 12%)
  • Professional – ( 23%)
  • Technical – ( 9%)
  • Sales – ( 14%)
  • Administrative – ( 4%)
  • Other Employed – ( 5%)
  • Homemaker-Full-time Parent – (7%)
  • Student – ( 4%)
  • Retired – ( 2%)
  • Not Employed – ( 4%)

Frequency of Visit to PowerHomeBiz.com

  • Daily – ( 16%)
  • Several times/week – ( 52%)
  • Once/Week – ( 12%)
  • Several times/month – ( 0%)
  • Once a month – ( 5%)
  • Less than once a month – ( 0%)
  • First visit – ( 14%)

Time Spent on PowerHomeBiz.com

  • 60+ mins. – ( 16%)
  • 31-60 mins. – ( 9%)
  • 21-30 mins. – ( 38%)
  • 11-20 mins. – ( 20%)
  • 5-10 mins. – ( 13%)
  • Less than 5 mins. – ( 4%)

Sources:
Burst! Media
PowerHomeBiz Visitor Survey