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December 29, 2008 ( PowerHomeBiz ) -
India --
Waiting to watch a movie on one of your favorite movie channels? No need to
worry anymore… Check TV schedules provided by Net4Nuts to view all the
options available. You can even choose to receive an SMS alert few minutes
before the movie is about to start! Next morning on your way to the office,
your mobile beeps again with the latest stock quotes. Furthermore… your
friend on phone requests you to suggest suitable transport options to Pune,
you hold your call for a while, type 3-4 keys on your mobile handset and
suggest available flight, train and bus options along with their fares!
(news continued below)
Well, all this is true today for the people who have come across Net4Nuts
Information Services. The services are available in different categories
ranging from fun-related Entertainment and Lifestyle to informative Language
tools to more business oriented information under Travel and Finance – all
these made available right on your mobile screen. All these services work
out to be quite cost-effective too with per-request charge of Rs. 3 or
per-day charge (for unlimited usage) of Rs. 5.
It may give some the impression that these services on mobile can be
accessed only by digi-savvy people and only on high-end mobile handsets but
the reality is that these services are very easy to use and are accessible
even on very basic handsets. Owing to some gripping service traits like
these, Net4Nuts has successfully deployed many of these services for leading
Indian mobile operators like Airtel, Vodafone, Idea and Reliance – on SMS
and WAP both.
Internet search has become a common practice in India. Mobile screen
provides a new interface for the interested ones. Founder of the company
Chirag patel says, “Success of search for required information via SMS or
WAP can be clearly analyzed by millions of request we receives per month
which include Railways at the priority following to Movie listing at nearest
multiplexes and newly introduced TV schedules. Net4Nuts has always tried to
add value to the present Value Added Services deployed to the operators
across the nation. Services ones used by the user becomes habit for the user
and it needs constant innovation to retain his/her interest for the
long-term data traffic”.
However, given that much of this information is already available on the
Internet, why would someone try and access them through mobile? Well, the
explanation is fairly simple… mobile penetration in India is in excess of
20% whereas computer penetration still stands at a meagre 2%. Moreover, now
1 out of every 5 mobile users in India connects to the Internet through the
handset! This just goes on to show that the need to access information on
mobile is paramount and pervasive.
“If (Internet like) information are available on mobiles – it would find
huge acceptance from mobile users”, feels Chirag Patel, CEO of Net4Nuts. He
further adds, “A lot of data & information is available on Internet but not
much is available on mobile. While information on Internet is for masses,
information on mobile can be made more personalized. Net4Nuts has succeeded
in this and has tweaked its Information Services to meet more specific
needs.”
Net4Nuts powers the rapidly growing ‘information-on-move’ economy by
enabling mobile-access of vital information to users – anywhere, anytime.
Net4Nuts has been regularly adding new features to its services with an aim
to provide better value to mobile users as well as operators. As voice has
become highly commoditized, these ARPU enhancing services work as a
differentiation and customer stickiness tool for the mobile operators too
Net4Nuts Limited - is a middleware technology company providing a wide
range of Mobile Value Added Services to top mobile operators in India and
S.E.Asia. Net4Nuts has helped various clients in enhancing and extending
existing technology solutions, developing alternate data revenue streams,
and increasing the ARPU. In addition to offering a wide range of
carrier-class solutions, Net4Nuts has also excelled in providing services
for Custom Software Development to different companies around the globe.
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