September 7, 2010 ( PowerHomeBiz.com )
-
Many individuals are called upon to give presentations, but many have no
formal instruction on how to deliver the most effective presentations. So
for the benefit of those who might need a bit of help, we've put together a
"primer" for presenters...
(news continued below)
1. Attire
You should always dress professionally, even if the event is somewhat
informal in nature, and always dress in a way that does not distract or
detract from your presentation.
2. Test The Equipment
If your presentation involves using any equipment, such as a microphone,
computer, screen projector, laser pointer, etc, be sure to test any and all
of the equipment prior to the beginning of your presentation. It is
unprofessional, not to mention frustrating and distracting, to have to
wrestle with equipment problems in front of a waiting audience. Try to
identify and resolve any technical issues and problems before the
presentation is scheduled to begin.
3. Preview
At the beginning of the presentation, provide an overview of what you
will be discussing during the presentation.
4. Articulate
Be sure to enunciate and articulate your words, and speak at a volume
that can be heard without shouting or straining. If you are presenting to
an audience that includes non-native speakers, it is imperative that you
speak slowly and attempt to minimize any accent you might have.
5. Connect
The most powerful presenters have the ability to connect with their
audience. Try not to take yourself too seriously. Engage your audience with
personal stories. Be sure to look at the audience and not just your notes --
eye contact is key to connecting with the audience. If appropriate, use
humor to help your audience relax.
6. Be Confident
Speak with conviction. When you are presenting, your confidence will come
through in your presentation.
7. Knowledge
Know the subject material that you are presenting. Do not attempt to
tackle a subject that you lack knowledge of or experience with. Make sure
you are up to speed, and can deftly handle any questions about the
subject matter that might be thrown your way.
8. Language Translations
If the presentation is being translated into a different language, try to
meet with the translator before the presentation. Review the presentation,
and point out the parts that are most important. Make sure they understand
the context of any words and phrases that might be specific to your
industry. Hired translators will often not understand or know how to
translate unfamiliar terms that may be specific to your industry, so try to
use a translator that has a basic understanding of the topic you are
speaking about. Additionally, it is helpful to provide the translator with
printed copies of the slides in advance, so they can follow along and refer
to them during the presentation.
9. Stay on Topic
Try not to become distracted and wander off topic. It is not only a good
idea, but common practice as well, to postpone dealing with any audience
questions until the end of the presentation. This will help you maintain
your focus during the presentation, and will help avoid being distracted,
which often results in losing your place in the presentation.
10. Theme
All the slides in a presentation should relate to each other. Use
professional-quality PowerPoint templates to enhance your presentation, like
those found at "PPT Templates" ( http://www.ppt-templates.net ).
11. Know Your Audience
Knowing the expertise and expectations of your audience allows you to
tailor the presentation to them, and to provide content that is most
appropriate for your audience.
12. Time Awareness
Be aware of the time allotted for the presentation, and practice it to
insure that your presentation easily remains within the given time period.
If appropriate, try to leave some free time at the end of the presentation
to allow for follow-up questions and inquiries, distributing handouts, and
more detailed one-on-one discussions.
13. Handouts
Handouts are an excellent way to provide the audience with additional
information on your topic, along with URLs and other resources that are
referenced during the presentation. Brand each handout to match the
presentation. The additional continuity between presentation and handouts
will add an extra level of professionalism to the overall presentation. Be
sure to let the audience know that a handout is available at the beginning
of the presentation, allowing them to focus their attention on the
presentation itself rather than feeling compelled to take hurried and
detailed notes during the presentation.
14. Practice
Remember the saying "practice makes perfect"? Well, it definitely makes a
difference when presenting. Conduct a few "dry runs" to become more
comfortable and confident with the presentation, as well as to workout any
glitches.
15. Relax
Relax before you present, and try to clear your mind and let go of any
anxiety. Keep in mind that body language is important. Your audience will
instinctively know if you are anxious about the presentation.
16. Summarize
At the conclusion of the presentation, summarize the important points
that were conveyed. This not only gives additional emphasis to the
important points, but also helps the audience remember them later.
17. Contact Info
Provide full contact information on your final slide.
Giving a public presentation need not be a stressful experience. Prepare
properly, and follow the presentation primer above, and you will find that
making presentations are much easier than you once imagined.
About the Author:
Sharon Housley manages marketing for FeedForAll
http://www.feedforall.com
software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll
http://www.recordforall.com
audio recording and editing software.