Yet not everyone pursue the paths of entrepreneurship. Here are the
common reasons why people don’t start their own businesses:
1. Fear of failure. Starting a business is a big risk – sometimes it will
work, and sometimes it will not. Many are afraid of starting a business
because of the looming fear that their business will fail. This fear may
result from feelings of inadequacy, or they may have experienced past
failures in their lives that they do not want to replicate the feeling with
the very real risk of failure in starting a business. They may also feel
incompetence, and plagued by self-doubts.
2. Inadequate resources to start a business. They have little to no money
to start a business. They also do not know where to find the capital they
need to start a business. They have savings, no rich families and friends to
borrow from, and they have poor credits that will not pass the banks’
lending criteria. So even if they want to start a business, the lack of
capital is a huge stumbling block for them.
3. No exposure to entrepreneurship. They have never been exposed to
entrepreneurship so they did not consider starting a business to be an
option for them. Everyone in their lives has worked, or is working, for
someone else and so they have been conditioned to think that being an
employee is the only path for them. Many entrepreneurs have parents or
relatives who have started or run their own businesses, inspiring them to do
the same and pursue the paths of entrepreneurship.
4. Don’t want the stress of entrepreneurship. Starting a business can be
a stressful experience. It typically means understanding the market,
developing the right products that will address the needs of the target
market, and possessing the skills needed to jumpstart and run the business.
All of these activities can be stressful, especially if things are not going
well – from problems raising capital for the venture to generating more
sales to finding distributors to the products.
5. Passion for their Jobs. They found passion for their work in their
jobs. They love their current jobs, and there’s nothing in the world they
want to do but work in their current jobs. They already feel that the
corporate world gives them the challenging, exciting environment that they
crave. There’s no reason to resign and start a business because they have
already found the perfect job for themselves.
6. Lifestyle choice. They have made the conscious decision to live with
less, where they deliberately reduce their consumption and cashflow. Hence,
they do not see starting a business – and potentially earning significant
amounts of money -- as supportive of the lifestyle they wanted.
7. Views starting a business as tough, hard work. There are people who
work 16-hour workdays, or work in two or three jobs (aside from their full
time jobs). But despite the hard work and the long hours they put in, they
still have barely enough to live by. They are still living paycheck to
paycheck. If they are already working that hard to earn a decent livable
income, they think that starting a business requires double that effort –
which they don’t want.
8. Poor view of people with money. They don’t view people with money –
such as entrepreneurs and business owners – positively. They think these
people are greedy, unhappy, stressed and obsessed with making more money –
so they don’t want to be like them. They’re sure money will change them, so
they eschew starting a business and earning more money. They think that
earning a lot of money such as through entrepreneurship comes at too steep
of a price. Hence, they’ve decided that they do not want to be entrepreneurs
and business owners.
9. No idea what business to start. Even if they are amenable to the idea
of starting a business, their next comment is, “But I do not know what
business to start.” Deciding and determining what business to start is a
huge stumbling block for many. There are simply too many existing businesses
to choose from that they don’t know which one will work and which one will
work for them. Or they may want to create something totally new, but they
have no idea what that is. Some simply have not found an opportunity worth
pursuing.
10. Fear of selling. Whether you have a service-oriented business or
producing a product, being in business means selling. Unfortunately, there
are many people who don’t know, or even like to sell. They are intimidated
with the whole process of selling, especially during negotiations. They
don’t think they have the gift of glib excellent salesmen are supposed to
have. They fear rejection, especially in terms of prospecting clients.
11. Need the security of a steady paycheck. Starting a business can be a
roller coaster ride: sometimes you’re up and sometimes you’re down. This
means that there might be days of plenty, but also days when cashflow is
extremely tight especially during a down economy. There are people who
cannot live with the downs and ups of running a business, and instead prefer
the stability and security of a job and a regular paycheck.
12. Not driven to succeed. They have no big ambitions for themselves.
They have no profit motive. Even if money is a motivator, they feel that
they can get it from their current jobs.