Here are 5 time tested, proven techniques and sales triggers to
increase your online sales. But before we get into them, let me give you
the MASTER KEY to your customer’s purse…
Here it is:
The no. 1 reason that people don’t go ahead and pay for a product or
service is because they are afraid to make a mistake!! And the higher the
price, the more the fear of taking the plunge...
So, your sales pitch above all else must involve reassuring your
prospective customer that it is not a mistake to buy your product or avail
of your service. Get this simple fact, turn it to your advantage and get on
the high road to increase online sales exponentially. This nicely brings us
to the First simple secret to increase online sales.
1. Satisfaction Guaranteed or Your Money Back – familiar with that one?
It works! Think about how reassuring that sounds to someone who’s thinking
about parting with their hard earned cash.
2. “I love it – I think everyone should have one!” -Testimonials are very
powerful in and of themselves. People rarely like being sold to but they’ll
readily listen to someone else who’s gone on record to tell of their great
experience of your product etc. this is a powerful motivator to buy. Many
times they’ll go ahead and buy simply because others have bought it and
liked it enough to talk about it. Be sure to take advantage of the herd
mentality.
3. The Power of Video – a video presentation of your business on your
website has a really attractive effect on anyone fortunate enough to be
visiting it. If they’re considering to buy then it makes them feel doubly
reassured that you are a flesh and blood person like them and not some
faceless bunch of HTML coding on the internet. Keep the video brief and to
the point; no more than say 4-5 minutes. 3 minutes is ideal.
4. Typo Assassin – Be one! Hunt them down on your website and Kill them!
In other words, please proofread everything on your site so it reads without
any spelling mistakes or grammatical errors unless you’re intentionally
going for a very conversational style and even then check your spelling. The
ideal feel to go for in one’s copywriting is semi formal or casual
professional. This will increase online sales guaranteed. You’d be surprised
how hesitant and unsafe typos can make your prospective buyer feel. More
often than not, it turns many people off outright and they’ll go and buy
from your competitor who may have a more professional looking site.
5. The Social Flutterby – linking your website to a good social
networking site like facebook, myspace, twitter etc…is also a very good
idea. Why? It will help your buyers to feel like they know you and that is
by far the best relationship to strive for because it has a domino effect.
They will come again and again to do business with you.
These 5 simple secrets to increase online sales should stand you in good
stead especially if you’re a newbie to marketing and sales. Being in
business for yourself can be a really rewarding experience and the secret is
in the simple, nitty gritty stuff.
Most of all remember to enjoy the journey; the ‘goals’ will take care of
themselves.
=======
Sean Shokat has been pursuing Self Development/Self Help and Personal
Spirituality for a long time and Loves to help others succeed in this
Crucial area of their lives. He is extremely satisfied with his personal
Online Business that he runs as part of a really good Team called
Jeremiah2911.
http://www.abundanceforyounow.com