Top trade shows still attract many companies to showcase their products
and services, but a majority of small and medium enterprises (SME) have
totally resorted to do the same through B2Bs. And this in fact, has reduced
unnecessary movement of people and commodities to several such shows
resulting in lowering cost of marketing as well as energy to every business
entity involved.
Besides, instead of traveling to meet a new client to a foreign land,
traders found this new rendezvous in the form of B2B portal. In business
development process, after making initial interactions through emails, they
sometimes even confirm their business facilities through video-conferencing
before inking the deals, and this too is made possible through B2Bs.
According to studies, more than 60% of SME utilize the services of B2Bs
directly or indirectly. Though there is a flurry and mushrooming of several
B2Bs with claims of providing complete business solutions, leading B2Bs are
still largely sought after in the e-commerce arena.
B2Bs are environmentally appealing mainly because of the non-involvement
of any kind global warming material being used in the business development
process.
. The complete business process except product delivery involves just
electronic interaction and transaction.
. Products or services are presented to the client/clients by redirecting
them to their respective websites from their B2B profile or through the same
profile itself depending upon the B2B package their have opted for.
. Avoids physical presence in all stages of business, and in abstract
services even delivery is made electronically.
B2Bs generated huge revenues as compared to other business models engaged
in global trade without emitting any harmful green house gases or cutting
trees which was otherwise used extensively in paper-based business processes
of the past. Perhaps serious concern for the deteriorating health of the
environment due to climate change and other related issues have prompted
businesses to take a paradigm shift to opt for B2Bs.
Most B2Bs expect bringing in such awareness among traders will also help
these portals to grow besides other positive aspects. In addition, these
portals hope environmentally conscious traders to market B2B concept to
non-users through word of mouth or other means to adopt it as part of 'save
the planet slogan'. Some of the B2Bs provide even international services
including transport, go-between and other services, besides the regulars,
import and export to put their use into good effect.
Apart from the eco-friendly aspects of these portals there are other
attractive reasons for traders to adopt this model such as, negligible cost
involved in marketing operations of any given company, user-friendliness and
not to mention the speed in delivering goods. Though there are any scales to
measure the amount or number of benefits to the environment after the
arrival of B2B portals is available, looking into the features as well as
the time presence, one is made to believe, they have made a huge positive
impact in the eco front. The eco-conscious traders, if they have not started
utilizing these services, will certainly adopt this business tool as a
medium for their global and even for their domestic trading needs very soon.
=======
Toboc is a b2b portal which offers business solutions for Importers,
Exporters, Transporters, Brokers and other services. Here we provide
International Trade Leads for businesses across the globe. Visit us at
http://www.toboc.com/TradeLeads.aspx
