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June 25, 2008 ( PowerHomeBiz
) - Los Angeles, CA --
“We’re very excited to offer Google AdWords to small businesses,” said Suresh Srinivasan, CEO of BroadSpire. “Our small business customers have continually expressed frustration that Web marketing seems reserved for only the most technically-savvy. We aim to change that. WebWrite will pack the power and reach of Google AdWords into its visual and extremely easy to use interface for non-technical users. Customers of WebWrite will now enjoy an unprecedented level of simplicity in generating qualified leads for their business.”
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AdWords is a cost effective, efficient way for businesses of all sizes to
advertise their products and services at exactly the time their customers
are looking for them online. Using the cost-per-click (CPC) model,
businesses can select and bid on keywords related to what they are selling,
and pay only when an interested user clicks on their ad. Advanced targeting
options, customizable ads and detailed reporting enable advertisers to
evaluate the benefits and performance of their cost-per-click advertising
efforts.
BroadSpire will provide its customers with automated, full-service
AdWords account management – from account setup and activation, to ongoing
campaign maintenance and optimization through WebWrite. The relationship
with Google is designed to build on BroadSpire’s existing relationships with
thousands of marketers, particularly small businesses, to demonstrate to
them how easy it can be to find new customers online.
About BroadSpire, Inc.
Founded in 1996, BroadSpire (www.broadspire.com) provides Web ecosystem
marketing™ services on a private label basis to franchised- and member-based
organizations and their constituents. Its website tools and marketing
services enable these organizations to extract unrealized value from their
constituent networks to increase revenues, member value and loyalty.
BroadSpire’s services reach tens of thousands of constituents across real
estate, insurance, healthcare, professional services and financial
industries.
Google and AdWords are trademarks of Google Inc.
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