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Sales 2.0 and MySpace Generation Shift Selling Field  
WHO: Keith Rosen, Master Certified Coach, best-selling author and president of Profit Builders, LLC, one of the “Top Nine Best Training Firms” in the country.
WHAT: His latest book, Coaching Salespeople into Sales Champions (Wiley, Mar.‘08) helps managers better hire, develop, retain and motivate a team of top producers by developing their executive sales coaching skills and competencies; the missing discipline within leadership and amongst the business leaders of today.
WHEN: Keith Rosen is available for interviews upon request and the book is available for review. Rosen has articles available for reprint as well.

 

March 12, 2008 ( PowerHomeBiz ) - New York, NY   ---  The newest salespeople, those of the MySpace Generation, are on the leading edge of sales success: Sales 2.0. It is the model of the future, the union of time-honored sales strategies and new web-based technologies. This new generation of web technology has not only changed the way companies sell, but the way managers build and develop their teams. Ignoring this shift will ultimately be devastating to a sales team’s bottom line.

(news continued below)

Executive sales coach and author of Coaching Salespeople into Sales Champions, Keith Rosen provides new coaching strategies when managing and motivating salespeople within this new Sales 2.0 model. Rosen says: for highest profitability, it’s always been essential for companies to employ an executive sales coach (an expert in your corner who ensures you’re playing at the top of your game), but now it’s just as important to infuse the latest technology into your sales process, culture and enroll your sales team in the new way of selling. This also includes integrating the technology of maximizing human potential through coaching.

One example: With this savvy, younger generation to manage and fewer resources to do so, managers have less face time with their staff. As more companies transition to a virtual team environment, it's essential for managers to learn how to quickly and efficiently coach, develop, motivate and retain their people at a distance, over the telephone and via the Internet.

Rosen’s other books include: The Complete Idiot's Guide to Cold Calling, Time Management for Sales Professionals and The Complete Idiot's Guide to Closing the Sale. Visit www.profitbuilders.com  for more information.

Babs Chandrasoma
PR by the Book, LLC
babs@prbythebook.com
512.289.4339 
PR by the Book, LLC
PO Box 6226
Round Rock, TX 78683


 

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