I have a metal paperweight on my desk with the inscription, “What would
you do if you could not fail?” It’s a nice ornament with a positive message,
but over the past several years I’ve realized that it’s the wrong message.
Anybody can fail at anything. It’s important to know that going in. A much
better and more useful message would be, “What would you do if it didn’t
matter if you failed?” To me, that’s much more realistic and powerful.
If you start a new venture without first thinking about and limiting
risks, you can put your finances—and worse yet—your relationships in
jeopardy. What starts as a way to build a dream life, become your own boss,
or make a fortune can turn into a nightmare if you don’t limit your risk.
Instead of taking a lot of risk and jeopardizing a cataclysmic strike out,
your goal should be to limit the risk of financial catastrophe.
Here are the top ways to limit your risk:
- Keep your day job (at least for now). The first rule is that
you still need to follow the traditional financial planning rules—at
least until you achieve success with a new venture. You need to keep
working hard and saving. You’re going to need the stable income from
your job, and you may need some extra money to get started. This will
provide you with a safety net while you transform into a Cre8tor. As
much fun as creating is—and it really is fun—and as much potential there
is when you create, this game doesn’t provide a sure-fire way to
overnight riches (I’ll leave that promise to the get-rich-quick con-men
on late night TV). It’s important to have that steady and predictable
income during the day while you swing for the fences at night.
- Other people’s talents. Enlist the support of others. Find
service partners willing to invest their time a piece of the venture’s
future income instead of upfront cash. The same person who would laugh
you out of their office if you asked them for a $2,500 investment may
gladly trade $2,500 of their services for a small piece of ownership in
a promising new venture. Why? Like you, most people are looking for an
opportunity to get ahead without risking too much. If someone can invest
a little of their time with the hopes of making a huge return, they may
jump at the chance.
In The Other 8 Hours I provide detailed recommendations on how to
minimize your costs by getting others to work on your venture for free.
- Negotiate fiercely. As a Cre8tor, you must be relentless
about getting what you need. You don’t have the luxury of a six-figure
budget. You’ve got to get your ventures up and running as cheaply as you
can. One way to minimize risk is to negotiate everything. Don’t accept
anything as is. Negotiate discounts, concessions, bonuses, terms, etc.
It will feel awkward at first, but keep practicing. You’ll discover two
things very quickly. Almost everything is negotiable, and most people
can’t negotiate to save their life. Learning to negotiate effectively is
one of the best skills you can ever learn.
- Make small bets. Would you throw all or you money on one
number in roulette? Well don’t make huge bets when you’re starting a new
venture. It all comes down to how much money can you afford to lose
without it destroying your finances and your ability to pay your rent?
Start small and start slowly. Immediately committing thousands of
dollars to an idea is as ridiculous as walking up to a girl you’ve never
met and asking her to marry you. You need to put a little out there and
get a little back. Then you can put a little more out there and
hopefully get a little more back.
- Limit liability. If you are producing a product or providing
a service that could lead you to get sued, you must protect yourself
against lawsuits by incorporating or creating a limited liability
company and by having the proper liability insurance. Don’t risk
financial disaster by going naked (i.e., without shielding your personal
assets from your business assets).
- Other people’s money. The best combination of letters . . .
OPM. Spread the risk around. Get investors to contribute money, ideas,
and resources. Learn where to find investors and what you need to show
them to get their attention and their checks.
Warren Buffett famously said, "Rule No.1 is never lose money. Rule No.2
is never forget rule number one." Follow Buffett’s lead. Limit your risk to
maximize your success.
Now let me show you the top 10 ways to make money in your other 8 hours.
Go to other8hours.com to discover how you can maximize your free time to
create new wealth and purpose in your life.
P.S. - As an exclusive bonus, get four free critical resources that will
help you live your richest life. Go to other8hours.com to get an Other 8
Hours assessment, poster, video, and audio now!
About The Other 8 Hours & Robert Pagliarini
In his new book, The Other 8 Hours: Maximize Your Free Time to Create New
Wealth & Purpose
http://www.other8hours.com , Robert empowers people to live life to the
fullest by radically changing the way they spend “The Other 8 Hours” – the 8
hours not spent sleeping or working. With Robert’s guidance, people will
begin looking beyond their job, hour-long commute, credit card debt, or even
just that gnawing feeling that life is sometimes passing them by. They’ll
get fresh solutions for carving out more time. And they’ll find the
inspiration to spend that free time in a more productive way -- whether it
is starting a business, writing a blog, losing weight, or developing a
hobby.
Robert is obsessed with making the most of his other 8 hours to create an
ideal life. He’s also obsessed with sharing what he knows, inspiring others
to achieve their ideal life, and learning from others who are improving
their lives.
Robert has appeared as a financial expert on 20/20, Good Morning America,
Dr. Phil, ABC Morning News, NPR’s Marketplace and in The Wall Street
Journal, Newsweek, BusinessWeek, Money Magazine and many others.
Copyright © 2011 Other 8 Hours, LLC All Rights Reserved.
About the Author:
Robert Pagliarini, author and financial motivator, provides
action-based financial advice that cuts through “financial fog”—the complex
jargon and wishy-washy advice that can make it hard for the average person
to understand and implement positive financial planning. Robert’s
step-by-step writing is simple, effective, and fun.