Research has shown that customers prefer telephonic interactions over email interactions; they would not prefer putting time and efforts into contacting the customer care agent directly. Bill Gates has rightly said recently- "In the future there will not be any significant websites that do not contain the Call Me Now capability. The question is- How significant do you want your web site to be?"

When an online visitor clicks on the web callback widget and leaves his details (name, address, phone number etc.), the system immediately initiates a call back to the web-visitor with a screen pop containing the relevant details, and connects him/her to the call center. This is a more proactive method to reach out to potential customers.

A hassle-free online experience can be the deciding factor for customers. The most difficult issue is to convert website visitors into buyers. This, however, can easily be realized by adding the Web Callback functionality to your website. Customers feel privileged when they receive a call after inquiring for a product or service. Additionally, post-sales support using the Web Callback application saves businesses a lot of time and money.

Says Mr. Ankur Sharma of Drishti Soft Solutions- "Considering the growing importance of providing customers with the utmost level of service, it is indeed necessary to incorporate user friendly features, as this could bolster the business-customer relationship. With the growing popularity of a path breaking product like DACX Ameyo, we wanted to provide our customers with a unique tool to serve them better. We think it's a good value proposition to our esteemed customers and prospects."

The Web Callback application offers advanced features like day/night control, call forwarding, intelligent call routing, calendar integration, voice mail and statistical reports.

Enterprises can avail all these benefits as the DACX Ameyo Communications Suite has incorporated the Web Callback functionality to take your business to a higher level. The best thing about this application is that it can be tailor-made depending on the needs of the firms.

Web Callback application is especially beneficial for inbound processes and inbound sales. With intense competition, ability to provide unparalleled level of customer service becomes a differentiator. Therefore, it becomes imperative to merge the Internet Callback function. Management thinkers propose that this function can trigger conversion rates. Moreover, a customer centric approach can drastically change the face of businesses.

About Drishti ( www.drishti-soft.com )

Drishti is a leading provider of Contact Center Software & Enterprise Communications Solutions. Drishti's award-winning flagship offering – DACX Contact Center Suite has been a huge success in India and Philippines within a short span of two years. Drishti creates innovative Communications technologies for the next-generation Enterprises, empowering them to dynamically manage their Business Processes. Drishti's customers enjoy significant benefits in terms of increase in efficiency levels, reduction in operational costs, flexibility to grow, consistent user experience and a demonstrable ROI.

Drishti's innovative solutions are running successfully at more than 200 client locations across India, Bangladesh, Philippines, Dubai and the US, as recognized by the as recognized by the IP Contact Center Technology Awards 2008, Member's Choice Award 2008, BPONews Best Contact Center Solution 2007, and Deloitte Fast 500 Company in APAC.