“When things get tough the tough gets going.” Here the latter word “tough” implies people who equip themselves with the best practices and some added innovation to see through the rough, in this context, the slow economy. Let’s pick outsourcing, as a strategy to counter this rough time and understand whether it is a sensible move to make or not. Two most important … [Read more...] about Benefits of Outsourcing for Small Businesses
Archives for May 2014
Web Copywriting Tips for Online Entrepreneurs
When writing a copy for the web, good communication is not achieved through a single strategy alone. Instead, quality website copywriting is a sum of four distinguishing features. It needs to be focused on a particular targeted audience and should also use clear and concise language. Website copywriting needs to be excellently researched without being stuffy, and, in order to … [Read more...] about Web Copywriting Tips for Online Entrepreneurs
How to Select a Business to Start
In starting a business, one of the most difficult decisions will be to select a business that is right for you. What is the business that you want to do where you can best achieve your goals? Where can you find a business idea that will really pay off? What are the best ventures to pursue today? These are but some of the questions of would-be entrepreneurs who know they want to … [Read more...] about How to Select a Business to Start
The Go Point: When It’s Time to Decide
Book excerpt reprinted from The Go Point: When It's Time to Decide--Knowing What to Do and When to Do It Copyright © 2006 by Michael Useem. Published by Crown Business, a division of Random House, Inc. All in all, our decision-making equipment is pretty sound. We don’t follow the lead lemming over a cliff. We can’t be fooled into thinking that a 99-cent lure is a meal. … [Read more...] about The Go Point: When It’s Time to Decide
How to Use Business Intelligence in Your Small Business
Good Business Intelligence will provide answers to your questions. Great Business Intelligence will answer the questions you wish you had asked. So how do you ensure that your Business Intelligence is great Business Intelligence? The first step is to develop a definitive picture of what you want the BI to deliver. Never lose track of core idea: BI should provide answers … [Read more...] about How to Use Business Intelligence in Your Small Business