People are hiring tutors in almost any area in which skills can be taught
and acquired: ranging from academic subjects and computer use, athletic
skills to hobbies. While most independent tutors have students come to their
homes, some go the clients' homes or may be able to use space at the
students' schools, or if they're helping students with a sport, they'll use
the appropriate kind of field or facility.
Academic tutoring has been in particular demand because of the increased
expectations placed on high school and even grade school students. As one
tutor told us, "What used to be taught in college in the old days is now
taught in high school." Crowded classrooms don't enable the individual
attention many students require, and parents are finding that their children
are not sufficiently prepared for college nor for the entrance examinations
necessary for admission. They realize their children often need more
personalized attention than they can get from classroom instruction.
Taught without the pressure of peers or authorities, many students learn
through tutoring what they don't absorb in a classroom. As a tutor, you'll
customize what you teach to the level and needs of each of your students.
While tutors who specialize in computer topics will need equipment for their
students to use, most tutoring requires little in terms of books or
materials.
Beyond academics, you can also teach or tutor any skill someone wants to
learn. Music, the arts, and sports like baseball and tennis are a few such
areas where both children and adults need additional help. And remember,
it's going to be easier to sell yourself if you have teaching experience or
are degreed in the subjects you're tutoring.
Tutoring is a word-of-mouth business but to get to this point, you'll
need to take the initiative to develop a base of students. This is best done
by calling on teachers in the subject areas in which you specialize as well
as talking to school office personnel and counselors. You should also spread
the word among your neighbors and friends it's likely you'll find your first
students among people you already know. Posting fliers on community bulletin
boards, writing articles for or buying ads in local publications and having
a Web site are other ways of generating business.
Qualifications
Becoming a tutor is as simple as saying: I'm a tutor. There are no state
or licensing requirements. Of course, parents usually won't pay much for a
tutor who has less than a four-year degree. And the more qualified you are
to teach your target group, the more successful you will be.
In making tutoring your at-home occupation, begin by creating a list of
your one-on-one, small group, or other teaching experience.
Targeting
After developing a list of teaching experiences, you can use it to decide
what age group you want to teach as well as what subjects you can teach. A
common error for many beginning tutors is assuming that they must be
versatile. If you know you can't teach math higher than PreAlgebra, define
your tutor offerings in terms of arithmetic assistance. If you simply don't
have the patience for the pace of elementary students, define yourself as a
Junior High/Middle School or High School tutor.
After you have established yourself, you can expand your range. When the
students continue to do well in their schools, their parents will begin to
ask help for their younger siblings
Success
Success for a tutor is usually defined by the increase in their tutees'
school grades. It only takes one satisfied parent to begin building your
tutoring business. When parents are pleased with their child's progress,
they are eager to pass along the name of their tutor. Thus, success is also
measured in the number of queries a tutor gets from potential clients.
Promoting Your Business
Word-of-mouth is the biggest marketing tool a tutor has. Most of your
clients will come to you because somebody who has already hired you to tutor
their child recommends you. But getting those first few clients is almost as
easy · even if you haven't got any friends or neighbors who've already hired
you and who can spread the word about your availability.
Simply devise a resume. Although the top item will naturally be your
name, phone number and address, the most prominent item should be your
target statement: the ages or grades and the subjects you will like to
tutor. This should be followed by the dates and brief descriptions of any
teaching experience you deem relevant. (Unlike a regular resume, a tutor
resume can have gaps between dates of experience.) The last item on your
resume should be your education. Next, take your resume to each of the local
schools from which you want to attract your clientele. Stop in at the office
and introduce yourself to the school clerks -- parents often ask them if
they know of any tutors. Then visit that school's counselor(s) -- describe
your teaching abilities and your target students. If the school doesn't have
a counselor, visit the principal instead. Finally, put a resume into each
teacher's school mailbox.
After you've visited all the schools in your target area, take your
resume around to the local grocery stores. Many have bulletin boards on
which people place sale or service fliers. Other places to post your resume
could include: dance or martial arts or gymnastics schools; the recreation
offices of local parks; children's play centers or child-oriented
restaurants. Some of these places have policies against posting fliers but
many are accommodating.
Costs
There are almost no expenses in a tutoring business. You don't buy
textbooks because the students bring their own. Some tutors provide writing
utensils and paper but I expect my students to bring this equipment to their
sessions. You don't have transportation or site-rental costs because tutees
come to your home. You don't even need a special room in your house: I set
up a card table in my living room but most tutors use their kitchen or
dining room tables.
Just about the only expense you have is the printing of your resume. One
batch of a thousand one-page resumes should last you about a year. After
that, you'll want to update it before reprinting.
About The Author:
At Bizymoms.com we use team effort to provide the most enlightening and
informative articles on the net. Joyce Gowens is Chief Writer, and Home
Business Expert at http://www.bizymoms.com. The site offers home-based
business start-up kits, online classes, e-books, chats and enthusiastic
support for moms who want to have it all a family and a career. Visit http://www.bizymoms.com for more information.