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Q
qualification
payment: an additional payment sometimes made to employees of
New Zealand companies, who have gained an academic qualification
relevant to their jobs.
(advertisement)
qualified
lead:
a sales prospect whose potential value has been carefully evaluated
through research
quality:
all the features and characteristics of a product or service that affect
its ability to meet stated or implied needs.
questionnaire:
A data-gathering form used to collect information by a personal
interview, with a telephone survey or through the mail.
R
random
sampling: an unbiased sampling technique in which every
member of the population has an equal chance of being included in the
sample. Based on probability theory, random sampling is the process of
selecting and canvassing a representative group of individuals from a
particular population in order to identify the attributes or attitudes
of the population as a whole.
rate
of interest: a
percentage charged on a loan or paid on an investment for the use of the
money.
rate
of return: an accounting ratio of the income from investment
to the amount of investment, used to measure financial
performance.
ratio:
The relationship of one thing to another. A "ratio" is a
short-cut way of comparing things, which can be expressed as numbers or
degrees.
rebating: a sales promotion
technique in which the customer is offered a rebate for reaching volume
targets..
receivable:
Ready for payment. When you sell on credit, you keep an "accounts
receivable" ledger as a record of what is owed to you and who owes
it. In accounting, a receivable is an asset.
recession: a stage of the
business cycle in which economic activity is in slow decline. Recession
usually follows a boom, and precedes a depression. It is characterized
by rising unemployment and falling levels of output and investment.
recurring
payments:
an electronic payment facility that permits a merchant to process
multiple authorizations by the same customer either as multiple payments
for a fixed amount or recurring billings for varying amounts.
redemption:
the purchase by a company of its own shares from shareholders.
redundancy:
dismissal from work because a job ceases to exist. Redundancy occurs
most frequently when an employer goes out of business necessitating a
cutback in the workforce, or relocates part, or all, of the
company.
refinance:
to replace one loan with another, especially at a lower rate of
interest.
refund:
the reimbursement of the purchase price of a good or service, for
reasons such as faults in manufacturing or dissatisfaction with the
service provided.
reinsurance:
a method of reducing risk by transferring all or part of an insurance
policy to another insurer.
resources:
anything that is available to an organization to help it achieve its
purpose.
response
marketing: in e-marketing, the process of managing responses
or leads from the time they are received through to conversion to sale.
response
rate: the proportion of subjects in a statistical study who
respond to a researcher's questionnaire.
retail:
Selling directly to the consumer.
retailing:
Businesses and individuals engaged in the activity of selling products
to final consumers.
revenue:
Total sales during a stated period.
revolving
fund: a fund the resources of which are replenished from the
revenue of the projects that it finances
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